This is a question I have been hearing a lot lately. How can I get more people to respond to my website? This is a good question and one I’m sure I’ll keep hearing until the internet goes away or I croak.
Much of it depends on the website. Take this site for instance. It’s like pulling teeth to get any of you readers to do anything. Why am I saying that? I’ll tell you.
About three or four posts ago I had a challenge (which is still open here) where I …

I just wanted to keep you updated. I am still working on my membership site but things are progressing slowly as I have been busy with copy, design, and consulting gigs lately.
Anyhow, a couple of things.
First, remember in part one I said that I was trying to find affordable video hosting. I have over a hundred videos and they take up about 8 gigs of space. I purchased a couple of years of Godaddy Grid Hosting but recently discovered an even better solution. Amazon’s S3 service offers incredibly low cost …

I have been on the buying end of a lot of business to business sales lately. Throughout this process I have been thinking about why I choose one company over another. These insights into my own behavior as a consumer remind me of qualities and traits I need to be conscious of when I am the one trying to make a sale.
Let me give you a little background on the situation. Over the past few months I have been working with a company that is developing a monthly online subscription …

Membership sites can be a great way to earn recurring income each month. Nearly everyone has something they can teach that people are interested in. But, even if you don’t have something you feel comfortable teaching you can always find something you want to learn,  hire someone to teach you and then record the process with audio and video and turn it into content for your site.
We have four magazine subscriptions. Half the time I don’t even look at them. I find myself going online  because the content is more …

Most people who pay $500 per month for a membership program have the same questions. Even if you make good money you don’t what to give it away for nothing. So, what would make a membership program worth $500 per month?
I signed up for Armand Morin’s AM2.0 program a couple of months back. I’ll be honest, the only reason I joined was because I thought I would get a free ticket to his “Big Seminar” in Vegas over the 6th,7th, and 8th of November.  I figured I would sign up …

In every bloggers life comes a special day - the day they first launch a new blog. Now unless you went out and purchased someone else’s blog chances are your blog launched with only one very loyal reader - you. Maybe a few days later you received a few hits when you told your sister, father, girlfriend and best friend about your new blog but that’s about as far you went when it comes to finding readers.
Here are the top 10 techniques new bloggers can use to find readers. These …

It’s always challenging trying to come up with something someone hasn’t written about already. There are dozens of ways to get traffic to your site. I will cover some of the more obvious ways in another post in this series but today I’m going to be covering some less known and in some cases controversial traffic tactics.
First of all, there is no free traffic. You will always pay something whether it is time or money but there are definitely things you can do to leverage both.  Lets look at five …

Browsing online forums I am continually reminded that there are many people who believe the internet is the be-all-end-all medium for their business.
That may be the case for them. I suspect that kind of thinking is also at least partially responsible for the large numbers of people not making any money online either.
Sometimes you have to suck it up and get away from the computer. Get outside and promote yourself and your products.
This can be uncomfortable. I remember my first attempts at selling and marketing my own products over the …

I am going to be honest, pay per click advertising(PPC) can be downright frustrating. It seems like most times I use PPC I end up getting killed. The reason I am thinking this way at the moment because this was a particularly expensive week for me using PPC to no avail.
The late Gary Halbert, copywriter and direct marketing maven was once quoted as saying something to the effect of “whatever business you think you are in you’re wrong. You are in the business of arithmetic.” And of course, after thinking …